13.02.2023
Discover The Brand

THE WORLD OF HAUTE COUTURE

Every DS is Packed with Materials of the Highest Quality

DS vehicles come from the innovation and inventiveness of our craftsmen and are packed with expertise and unique savoir-faire, high-quality materials and elegant finishes. At DS, each model reflects personal expression with incomparable design, pioneering pleasure and incredible comfort.

SAVOIR-FAIRE

DISCOVER THE ATTENTION TO DETAIL

Pearl Stitching

Inspired by high fashion and perfected by our craftsmen, Pearl stitching adds to the elegance and delicacy of detail while posing a real challenge. The thread disappears as soon as it appears in the leather giving a rhythm to the stitching that needed more than four years of work and the development of a special machine. It's a unique process in the automotive world that has quickly become a key DS Automobiles signature.

Watchstrap Design Upholstery

From tireless working with leather, contours, patterns and incredible expertise comes the iconic folding technique that adorns our seats with the watchstrap design upholstery. A single sheet of leather, trimmed, stuffed and folded by our master upholsterers results in a one-off item that’s an avant-garde benchmark. Initially made for our concept cars, it now features in interiors throughout our current model range.

DS Brand Experience
DS Brand Experience
DS Brand Experience
DS Brand Experience

QUALITY WITHOUT COMPROMISE

Our craftsmen, upholsterers, designers, trades, experts and engineers work with materials and enhance technology to refine every detail and finish to create something that blends refinement with performance. Completely handmade, some detials evolved to become iconic signatures of our Brand, immersing you in our world of innovation and unbelievable comfort.


DS ACTIVE SCAN SUSPENSION

Faithful to the origins of DS Automobiles, hydraulic suspension has been replaced by DS ACTIVE SCAN SUSPENSION which instantly analyses data from the road to adjust how hard or soft the suspension is and guarantee the best possible ride comfort.

HERITAGE​

DS Heritage

THE BIRTH OF DS: AN INSPIRATIONAL ICON

In 1955, the first DS made its debut – and caused a sensation – at the Paris Motor Show, making its mark on automotive history. An innovative car, graceful and glamorous, it brought to life luxury French expertise and the spirit of the avant-garde which still today defines the philosophy at the heart of our DNA and inspires all our designs.

TIMELESS TECHNICAL SIGNATURES

From the DS of the last century to the models of today and tomorrow, our teams work with the same thirst for the avant-garde, for distinction and for elegance by reinventing original technology such as the directional lighting or hydraulic suspension and making them powerfully defining features, adapted for the latest expectations in mobility.

THE ART OF DS​

The Art of DS

GET RIGHT TO THE HEART OF THE DS AUTOMOBILES BRAND

When avant-garde technology meets the poetry of design, when competition gives birth to innovation, when high quality materials are combined with the craftsman's remarkable expertise, the car becomes high fashion.

Seven years ago, DS Automobiles set itself a challenge: to revive the savoir-faire of the luxury French car.

But how do you launch a brand into a market that isn’t expecting it?

“The Art of DS” documentary uncovers this epic story.

ONLY YOU

Only You

UNIQUE SERVICES

The world of DS just for you

Inspired by you and created for you, Only You members enjoy exclusive and personalised services delivering a unique DS experience.

ONLY YOU PRIVILEGE

DS Automobiles opens the doors to an exclusive world. Available for a 3 year period to individuals who have purchased a new DS vehicle in the UK (registration required within first 6 months of vehicle registration), Only You Privilege programme offers you the opportunity to experience unique moments from all horizons. With DS, there is a world to discover from tailor-made cooking classes, private tours of iconic museums to relaxing in the best spas.

MyDS App

MyDS APP - CONNECT AND GET STARTED

The MyDS app has been designed to connect you with your DS vehicle and its world. One click gives access to all the Only You services, enhancing your experience before, during and after each journey. Every DS model is compatible with the MyDS app.


THE WORLD OF DS ON YOUR SMARTPHONE

Just got your DS and looking for help or information on its equipment? Discover how your car's various functions work with the instruction videos (video tutorials). Find any information you need on the car and operating its equipment.

You can get instant access to all your vehicle’s technical data through the MyDS App. Whether that’s functionality or how best to service and maintain your DS, everything’s right there.

You can also control your Electric DS remotely, allowing you to keep an eye on the amount of charge and the charging speed during charging plus you can set the cockpit temperature using your phone by either heating or cooling your car.

DS Rent

DS RENT

For a day, a weekend or a few weeks - Short-term hire with Free2Move Rent enables you to hire a new car of your choice, for any length of time between 1 and 28 days and enjoy the following benefits:

• A DS VEHICLE: enjoy the latest DS vehicles by hiring from Free2Move Rent. Our offer guarantees the car you’ve reserved will be available.

• 3 DRIVERS INCLUDED: our car rental offer automatically includes insurance for 3 drivers, giving you incomparable flexibility.

• RENTAL OF VEHICLES LESS THAN 1 YEAR OLD: all our cars are the latest models and feature premium equipment and options to give you the best possible driving experience.

• 100% DIGITAL JOURNEY: hire your car using the Free2Move Rent application or straight from our website.

HOW TO ACCESS

Download the MyDS application and hire the DS of your choice with the “DS RENT” button. From there, you can access the Free2Move website and make your reservation.

DS Valet

DS VALET

TAKE CONTROL OF YOUR TIME

Nothing is more precious than your time. DS Automobiles gives you the chance to enjoy the services of a valet, for the delivery of a new car or the maintenance of your existing DS.

NEW CAR DELIVERY

Our valet is there for you: they will deliver your car and explain the handover to you. Discover your car with complete peace of mind.

SERVICING & MAINTENANCE

The valet can collect and deliver your DS with the option of dropping off a replacement vehicle. A tailor-made service.


DS Assiatance

DS ASSISTANCE

ACCESSIBLE WHEREVER YOU ARE


24 hours a day, 7 days a week, in the UK or abroad in the event of a breakdown or accident. DS Assistance is available by pressing the DS Connect Box button on your vehicle, via the MyDS app or by calling 0800 877 8455 (Option 6) or 00 800 242 0707.

RECEIVE SUPPORT IN THE EVENT OF :

• Breakdown
• Accident
• Flat tire
• Loss of keys and keys stuck in the vehicle
• Misfuelling

DISCOVER DS TODAY

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